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Matt ManserSI
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Learn AI for free.

30 short tutorials, 3 full podcast episodes, the blog and a new prompt every week. All from AI with Matt Manser, the channel where I show how AI runs my real estate business. Plain English, no tech background needed.

Every tutorial

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30 secOnly 20 Views? Why You Should Post It Anyway27 secWould Your Clients Know If Your AI Wrote That Message?45 sec100,000 Posts a Day Is Gary Vee's Goal. Does Quality Still Matter?29 secSTOP Doing Your Own Bookings. Would You Just Ring Your AI?36 secSTOP Calling Admin Prospecting. What Are You Really Avoiding?32 secYour emails are the one thing you won't let AI touch. Why?46 secWant to see where the magic happens? Nobody shows you this part1 min 07Why Sellers Really Leave Their Agent (It's Not the Unsold House)32 secNever made a spreadsheet? What if AI built one while you walked?46 secCould your real estate business actually use 170 AI workflows?32 secWaiting a Day to Reply? Your Buyer Has Already Called Someone Else36 secAppraisal booked. Why are you still doing the prep yourself?1 min 40One 6am message tells you which leads are still waiting on a reply53 secDid They Know My AI Agent Wrote the Email? Not at First39 sec60 Posts a Day Across 8 Platforms? Your Followers Still Miss Most13 secMy AI clone, live at Adelaide Oval 馃幎1 min 06Would You Let AI Read Your Inbox If It Could Never Hit Send?32 secHate Doing Boring Jobs? That's Exactly What AI Is For38 secTax time shouldn't cost you a weekend anymore. Still losing yours?57 secSTOP Letting AI Text Your Clients Unchecked. Why 'Mrs Lisa'?1 min 14STOP Spending an Hour on Appraisal Prep. Is 2 Minutes Real?59 secWhich of My 29 AI Agents Do I Actually Talk To? Only One13 secMy AI clone sings better than me 馃幎1 min 06Giving AI All Your Files Is a Mistake. It Only Needs One Folder1 min 12Why Are You Still Explaining Your Business to AI Every Time?36 secThree texts you've already sent can make your AI sound like you53 secStill Asking AI Questions? Hand It Your Listing Notes Instead46 secHow Do I Know I'm Not Talking to Your AI Clone?57 secLisa B: The $140 ChatGPT Surprise39 secMatt Manser: I Post 50 Pieces of Content a Day (All Automated)
The podcast

AI with Matt Manser.

Long-form conversations with Lisa B about what AI actually does in a real business, what went wrong, and what to hand off first.

36 min
Episode 3 · 4 Nov 2026

Still Doing Your Own Paperwork? My AI Did It in 30 Minutes

Lisa's first week with her emails connected to AI (60,000 emails gone), the pod factory I've built to hand AI systems to other agents, and what a Grok bot actually is.

Watch episode 3 →
34 min
Episode 2 · 28 Oct 2026

170 AI Workflows Later: What Your Real Estate Business Can Hand Off

170 workflows later: the AI agent that emailed for me and opened doors, the pre-appraisal workflow that sends the texts and orders the title search, and what any business can hand off.

Watch episode 2 →
43 min
Episode 1 · 22 Oct 2026

29 AI Agents Run My Real Estate Business. Here's What Went Wrong

Lisa B and I go through how 29 AI agents run my real estate business, and what went wrong on the way: the $140 ChatGPT bill nobody saw coming, the text that went out as 'Mrs Lisa', and the guard rails that fixed it.

Watch episode 1 →

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Free prompt of the week

Copy it, paste it, try it.

From: Make it sound like you: how to teach Claude your writing voice as a real estate agent
Here are 3 messages I've written to clients: [paste]. Describe my writing style in 5 bullet points: tone, sentence length, words I use, words I'd never use. Then rewrite this vendor update in my voice: [paste].
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Works in ChatGPT, Claude or Grok on the free plan. A new one every Monday.

Read

The blog and the newsletter.

Plain-English posts with the exact prompts I use, plus my AI in Business articles on Substack.

My AI said the flyers were done. I'd already printed 150.

Why nothing counts as finished in my business until something has checked it.

Substack ↗

Where I'd start tomorrow: a simple four-step plan for real estate agents learning Claude

The last day of 21 Days of SI. If you're starting with Claude from scratch, here's the order I'd do it in, one step a week, so it actually sticks.

Blog

My whole back office: how a real estate agent can organise Claude into watchers, doers and a gate

Day 20 of 21 Days of SI. The structure behind my back office, explained plainly: watchers notice things, doers do the work, and a gate checks everything before it reaches a client.

Blog

Why I started building other people's back offices

The system that runs my real estate business is now something other owner-led businesses can have. Here's how it came about, and what it still can't do.

Substack ↗

Texting my AI from the car: what a real estate agent's SI assistant looks like once the basics are in place

Once the basics are in place, you can text one assistant that knows your business, have it change a listing, and have it check its own work before it says it's done. Here's what that looks like and how to build towards it.

Blog

Give it a brain: how to make Claude answer like you by reading your own notes first

Claude gives generic answers until it has your notes. Keep how you price, talk to vendors and run your business in one folder, and it answers the way you would. Here's how to set it up.

Blog

Make it check its own work: the one line that catches Claude's mistakes before you do

Claude can sound sure and still be wrong. One follow-up line gets it to re-check every number, date and name against your files and tell you what it couldn't verify.

Blog

The handbrake: how to stop Claude sending anything to a client without your say-so

Before you let SI near anything a client will see, put a handbrake on it. One rule, one gate, and one prompt that makes Claude stop and show you before it sends.

Blog

Claude skills for real estate agents: save a job once and run it by name

If you keep typing the same instructions into Claude, save them once as a skill. Here's how to turn your listing description rules into a skill you run by name.

Blog

Stop asking AI questions. Give it a job.

The first five things I'd set up in Claude, with the exact prompt for each. From 21 Days of SI, my daily video series for agents and anyone running a small business.

Substack ↗
Series

21 Days of SI

One small AI job a day for 21 days, each with the prompt to copy. Free.

Open the 21 days →
Free download

The starter kit

Five prompts for your first day with AI and the six safety rules I set before building anything.

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When you want the whole path

Free gets you started. Zero to AI in 7 Days gets you there.

Everything on this page is free and stays free. If you'd rather have it in order, one step a day, with every click spelled out for your own business, that's the course.

Zero to AI in 7 Days, $97 → 1:1 coaching → Your back office, built for you → Or run it free on my eXp team

The next step
$97

Zero to AI in 7 Days. 7 days, 20 minutes a day, from zero to an AI that actually works for you.

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